Carl Cox Motorsport Extreme E team announced
Carl Cox has added to his considerable motorsport stable with an all new venture- the Carl Cox Motorsport Extreme E team! After visiting this unique series, Carl has signed up to join the grid of the ‘sport for purpose’ championship for the 2023 season.
The current Extreme E line-up includes teams run by legendary motorsport names including McLaren, Lewis Hamilton (X44 Vida Carbon Racing), Nico Rosberg (Rosberg X Racing) Jenson Button (JBXE), and Carlos Sainz Snr. (ACCIONA | SAINZ XE Team).
The eponymous team marks Carl’s first venture into electric racing, however as we know hes been backing riders, drivers and teams on 2,3 and 4 wheels since 2013!
“I’m here to make a difference. To have the opportunity to be part of something so dynamic on four wheels is a dream come true. Racing, like music, is in my blood and I’m going to bring my passion and energy into this series and build something special.”
Cox, Founder and Team Principal of Carl Cox Motorsport Extreme E, commented: “Participating in electric racing is new to me but I’m a fast learner and will bring my hard earned know how and experience into the mix at Extreme E. Carl Cox Motorsport is here to take on all comers and we are going to jump straight in. We are in it to win it!”
As well as a love for anything fast, Carl has a huge interest in innovation in motorsport, which ultimately saw his attention drawn to Extreme E. While Extreme E marks something completely new for his career in motorsport, Carl is not unfamiliar with the XE paddock. The long-time motorsport enthusiast joined the championship for its first ever double-header event in Sardinia last season, and had a lap around the course. That evening he played an impromptu DJ set and became part of the Extreme E family. Within weeks he was planning his own team.
The venture will enable Carl Cox Motorsport to embark on a whole new chapter as it navigates the sport for purpose side of racing and gets to live and breathe the possibilities of sustainable mobility and diversity.
Passionate about all forms of racing, Carl has been involved in everything from motorbikes and sidecars to supercars. He is a competitive drag racer and achieved a personal best (so far) of 5.9 seconds for a quarter mile reaching 252mph in 2021 in Eleanor, his custom-built drag car. He is a fixture at the Isle of Man TT where he supports his Carl Cox Motorsport riders as they battle it out on the infamous course. Amongst the talent in Carl’s programme is Super Stock champion Davey Todd, Michael Clemente who drives in the Australian TCR Championship and twenty-one-time Isle of Man TT winner Michael Dunlop, who has been supported by Carl since 2017.
A passion for developing talent saw Carl establish the Carl Cox Motorsport Cup for grassroots riders in New Zealand which is now in its 12th year, where his sidecar team is based. As a team owner in Extreme E Carl can further his mission in a series that offers the perfect platform for the development of young and emerging talent.
Alejandro Agag, Founder and CEO of Extreme E, said: “We are all excited to welcome Carl and his Carl Cox Motorsport Extreme E team to the championship. We all know Carl for the superstar he is, but beyond his talents in music it is clear his passion for motorsport runs deep. We can’t wait to work with him and his team as we help them on their journey into sustainable racing. A true icon in music and entertainment Carl will be an important beacon for our series, bringing a whole new energy to the championship and our mission to raise awareness around the world about important climate and societal issues, and their solutions. The grid continues to offer up excitement for our fans, and the countdown to Season 3 is officially on!”
Extreme E aims to minimise environmental impact but maximise awareness, racing in places that have already been damaged or affected by climate change. The all-electric series takes fans deep into the heart of the most pressing environmental issues facing the planet. At the same time, the series has built-in equality and diversity, with each team fielding one male and one female driver, making it the world’s most diverse racing series.
Alon Shulman, CEO of World Famous Group, an experienced brand strategist, rainmaker and Carl Cox’s manager, will take on the role of Team Director at Carl Cox Motorsport Extreme E. Alon comments: “On the racing side Carl Cox Motorsport Extreme E will be competitive from day one and we have various strategic plans that will elevate the team and what we can bring to the series. We will also be actively supporting the host territories Extreme E environmental projects. My role is to make sure that our team is a 365 operation, not just focused on the race weekends, and to maximise the opportunity that we’ve been presented with. Underpinning everything of course is team boss Carl Cox. He is an exceptional human being who will be fully hands on with sleeves rolled up ensuring that we deliver over and above at all times, on and off the track.”
Carl’s team will make its exciting debut when Season 3 of Extreme E gets underway in Saudi Arabia in just two months’ time on March 11-12, before moving on to the UK in May for race two. Carl Cox Motorsport Extreme E will reveal more details about its team’s drivers and set up in the coming weeks.
Season 3 Calendar - 2023
• Saudi Arabia 11-12 March
• Scotland, UK 13-14 May
• Sardinia, Italy 08-09 July
• Amazon or USA 16-17 September
• Chile 02-03 December
Learn more about this exciting race series at www.extreme-e.com