When it comes to merchandise, we aim to get out to as many race meetings and events as possible throughout the season. From the thunder of drag cars at Santa Pod, to the speed and spectacle of the British Superbike Championship, to the raw, legendary energy of the Isle of Man TT and the North West 200 – you’ll find us trackside. We’re also proud to support road racing across Northern Ireland, including iconic events like Armoy and Tandragee, where the spirit of grassroots racing is alive and roaring. You’ll even catch us at shows like Motorcycle Live at the NEC, where we showcase our gear and connect with fans, riders and motorsport enthusiasts alike.

Beyond the merch stand, you’ll see the Carl Cox Motorsport name represented across the globe – on two wheels and four – backing riders, drivers, and teams that share our passion for performance and progress. Whether it’s sidecars at the World Championship level, Superbikes in the UK, or full-throttle drag machines in Australia, we’re proud to stand with those pushing limits in the garage and on the grid.